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In October 2007 Derby Dance/Déda was commissioned by Arts Council England East Midlands to lead on the creation of a snapshot of dance audiences in the East Midlands and out of this to create an Audience Development Action Plan for Dance in the region. 

The Audience Development Action Plan is in three volumes:

Volume One: Research and Action Plan (pdf) - Background, Research Summary and Action Plan
(88 kb)

This volume contains the final Audience Development Plan, including some background, an overview of the findings and the recommended actions

Volume Two: Dance Snapshot (pdf) - Audiences for Dance in the East Midlands
(1.5 MB)

This is the full research document of activities for this project

Volume Three: Research Overview (pdf) - What do we know about audiences for dance?
(1 MB)

This volume contains an overview of previously published research into dance audiences

If you do not have Adobe Reader installed, you can download it here.